Overview
C&C Pools is a family-owned pool construction and service company serving customers in South Carolina. The goal of the project was to create a clear, professional website that made it easy for potential customers to understand services, build trust, and get in touch — without unnecessary complexity or marketing fluff.
The site needed to feel approachable and reliable, reflecting the company’s hands-on, local reputation while modernizing its digital presence.
Approach
The design focused on clarity and accessibility. Services were presented in a straightforward way, with clear navigation and simple calls to action that guide visitors toward contacting the business. The layout avoids visual excess, ensuring information is easy to find on both desktop and mobile devices.
From a technical standpoint, the site was built on a clean WordPress foundation with performance and ease of maintenance in mind. The structure allows the business to update content easily, while ensuring fast load times and consistent presentation across devices — especially important for local customers browsing on mobile.
Key Features & Considerations
- Clean, service-focused layout designed for local discovery
- Mobile-friendly design optimized for real-world use
- Performance-conscious WordPress build for fast page loads
- Clear presentation of services and contact information
- Simple content management for a small business team
Outcome
The finished site provides C&C Pools with a modern, dependable digital presence that supports customer trust and local visibility. The foundation balances professionalism with approachability, giving the business a site that works just as hard as they do.
